Hmm. The move is always to go edgier?

In a study of social exchange systems like Facebook, when people were told that their networks liked the content they were sharing, they shared more. But when they were told that people in their network did not like their shared content, they actually shared even more to figure out what their network might like, and “come up with more content that was edgier,” he said.

Hmm. The move is always to go edgier? I can’t find the data online, but I have a feeling that this study’s participants are 100% psych majors at UC Berkeley. Anyway, do you find yourself deleting unliked tweets and re-tweeting them with double the swears?