The Rise of Turntable.fm

Has Turntable.fm taken over your days and nights? The site for people to gather in “rooms,” play music, and feel embarrassingly giddy when friends and strangers vote their approval is still in beta mode but already one of the most addicting internet developments in recent memory. By ingeniously combining good and bad music with friendly competition, a chat feature, and cute avatars that have changeable outfits and boppable heads, the site ruins your life. For another reason to avoid it, go read these interviews with some of the site’s top DJs, who say things like:

I think my personal record in the DJ chair is 18.5 hours. I had things keeping me in the house that day, but not demanding too much of my attention so I just never found a reason to step down. That probably makes me sound pretty lifeless.

It does, yes, but also yes! That’s exactly what it does. Why would you ever step down when you could just keep going? Go start a room, never leave. You’ll see.